Wednesday, July 8, 2009

Effectively utilize "touch points" with people you're recruiting

When you talk or meet with someone who you want to help you or hire you...remember to capture the three primary ways in which you can connect with the individual, which are phone, email and their physical address. But, also remember, never to ask for something you can find out on your own; so if you are on the phone with them and their web site lists their office address, you can simply verbally (and quickly) confirm the street address just to secure confirmation in case their are multiple offices and you need to know which one they are housed at. Additionally, you can do your research and determine if they twitter; if they do sign up to receive their twitter of their social media representatives twitter. At the very least you can utilize these three points of contact as ways in which you can creatively connect with your contact. Vary the ways you reach out to them in initially but certainly over time you will determine the kind of communication they prefer with you; then focus on that format and utilize is to recruit you contact. Equally as important, have substance and add value when you communicate with them. In other words, be respectfully aggressive in a valuable way.

Good luck!

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